WordPress started off as a mere blogging system in 2003 with a single bit of code, but has evolved as a full content management system and much more through the thousands of plugins, widgets, and themes added to the system over the years. Today, it is the largest self-hosted blogging tool in the world and is used and accessed by millions of web users every day.
WordPress comes with numerous inherent advantages and is the ideal tool for your business website for many reasons. Let’s look at a few key ones:
WordPress uses CMS which means you can update your website for free, unlike HTML websites where you have to use web authoring software for even simple tasks such as updating text. With WordPress, your targeted audience can find you easily on Facebook, Twitter, or Google+.
WordPress is extremely simple to use. Once your site has been developed you won’t require any HTML or coding knowledge to create new content.
The support you get from WordPress to manage your business website is simply amazing. Being an open-source tool with a colossal user base, they offer endless amounts of user-friendly tutorials, videos, and forums for the management and troubleshooting of your website problems.
There are numerous techniques for getting your business to figure on top of Google search results. However, getting your site to rank high on the list can cost you a good part of the design and development budget you spend on your website.
WordPress is SEO-friendly and your pages will be found easily on Google search results. You can further boost your ranking on SERP by using a well-coded theme. Installing SEO plugins can help even amateur web developers deal efficiently with on-site SEO.
WordPress is a great blogging tool that can be easily integrated with your business website. You can post news or a blog feed that helps you promote your business. You simply have to log in, write a post, and publish.
You can take advantage of all the high utility plugins that WordPress offers with very little cost and effort. Plugins allow you to integrate your eCommerce store, have fancy lightboxes for your photos, and show people your latest tweet. All this without the usual high price tag. All those amazing features you admired on others’ sites can be yours at a fraction of the cost.
WordPress is the undisputed leader in Content Management Systems. It is used by some of the best-known businesses and individuals all over the world.
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